Flexiroam Launches Flexiroam X2 BETA

01 May, 2018

Flexiroam is excited to announce that our Flexiroam X2 BETA Global Chat Plan is now LIVE on the Flexiroam X app. Those who have successfully enrolled on the first batch of the BETA program can start enjoying free WhatsApp data for a maximum of 1 year in over 130 countries.

Users who have successfully been enrolled will be notified and required to update their app to begin enjoying sponsored access to WhatsApp without deduction on their existing data plan while using Flexiroam X.

Flexiroam X2 BETA is just one of the exciting initiatives by Flexiroam in an effort to stay ahead. Flexiroam X2 BETA will open the way for the formation of partnerships which will give Flexiroam a new monetization strategy though sponsorships. This strategy allows Flexiroam to lower its customer acquisition costs and eventually offer users fully sponsored data while providing its partners targeted brand exposure.

In a recent statement, FOX Networks Group intends to reduce advertisement time to two minutes per hour by 2020¹. Traditional marketing methods continue to become obsolete as large media companies actively reduce dependency on advertisements being displayed on their platforms.

According to a study by Juniper Research, global data roaming revenue stood at $21 billion in 2017, and is expected to reach $31 billion by 2022, representing an average annual growth rate of 8%². Demand for data roaming continues to grow creating an opportunity for brands to utilize data for incentive based marketing.

¹ https://www.wsj.com/articles/fox-wants-to-reduce-ad-time-to-two-minutes-per-hour-by-2020-1520334000

² https://www.juniperresearch.com/press/press-releases/mobile-data-roaming-revenues-to-reach-$31-billion